Creative Director: Omar Rashan

Later Taters is a food truck business that specializes in serving gourmet baked potatoes to customers. The client is seeking to establish a strong brand identity and online presence through the development of a brand strategy, website, and marketing materials.

The primary objective of the project is to create a strong and recognizable brand identity for Later Taters food truck that resonates with the target audience. The branding should communicate the uniqueness of gourmet baked potatoes served by the client, their quality and taste.